Per previous posts, the last year has been really exciting for Pluck.  With record revenues and profits that substantially beat targets for 2009, I’m enormously thankful of our great customers and appreciative of our dedicated team.  While there’s a lot to be proud of (partners like IBM and Razorfish, Pluck 4 product advancements, investment and distribution of CoveritLive, exciting new content offerings, etc.), I wanted to take few moments to reflect on some of the exceptional customer deployments that have launched recently. 

With more than 70 new, enterprise-class customer go lives in the last 12 months, our Services team and partners have been busy.  Below are a few examples that are some of my personal favorites.  Check them out, if you haven’t already.

AutoScout24 – the massive German automotive enthusiasts site has done a nice job with Pluck’s multi-attribute Ratings & Reviews service.

Best Buy  – as the mega retailer gets ready to launch in the UK, they are using Social CRM and community as a foundation of their marketing platform.

BF Goodrich – with a bevy of smartly integrated social media services layered around drives, the tire manufacturer demonstrates an innovative sponsored destination approach via Nation of Go.

Bundle.com – an innovative social media company that aims to make personal, financial decisions less complicated by letting users see how others like them save and spend their money, and by putting that information in relevant context.

Canwest – one of Canada’s leading publishers, Pluck & Canwest are working together across publications. The National Post has done particularly nice work implementing Pluck 4 Comments.

Chicago Bulls – launched the day that Michael Jordan was inaugurated into the NBA Hall of Fame, this fan community site is the place to go for Chicago die-hards. 

Comcast – while Vehix, G4, MyStyle, and CSN are among the solid deployments we’ve done with entertainment powerhouse Comcast, the Versus sports site’s use of innovative dual comments is particularly noteworthy.

Kraft – although the FirstTaste Social CRM project was our first initiative with the CPG powerhouse, the Recipes site represents a compelling brand community, complete with very clean Ratings & Reviews, Forums, Personas, and more.

Lowe’s– winner of an OMMA for best branded social networking site, the Creative Ideas property is a strong traffic driver and showcase of home & garden projects.

National Geographic – burgeoning community around shows like the Dog Whisperer highlights great design.

News Corp – Pluck is grateful to News Corporation for the work on 8 primary publication, network or show websites to date.  The Times Online in the UK is a clean, and broadly used, Comments implementation.

NFL – although a long standing customer, the Super Bowl further demonstrated the massive commitment of fans, and the great work by the NFL digital team, with 100K+ comments over the course of the game.

US Soccer 2010 – as the team gets ready for the 2010 World Cup in South Africa, fans have an awesome community to share information, ask questions and more.

Which? – formerly known as the Consumers’ Association, Which? is a leading product testing advocacy in the UK.  Their Pluck-powered Ratings & Reviews deployment is especially well done.

More information on Pluck customers is available here.  Of course, drop us a line if you have any questions or would like to learn more.