Main Content
Customer Profile: Gannett Corporation
Key Web Properties
- USAToday
- 100+ TV and newspaper sites
Overview
Gannett is a leading international news and information company that operates more than 100 TV and daily newspaper websites including USAToday.com, the online edition of the nation's largest-selling daily newspaper.
Deployment Details
Pluck services played a pivotal role in Gannett's landmark relaunch of USAToday.com, with SiteLife powering the gamut of social networking and reader participation capabilities inclusive of article comments, reviews, content recommendations, reader forums, blogging, photo submissions and SiteLife's industry-leading user Persona framework. Gannett also uses BlogBurst for incorporating blog content across a variety of topic areas on USAToday.com and other properties. Further, Gannett is in the process of rolling out Pluck SiteLife to all of its local city websites, dozens of which have already implemented the SiteLife solution for holistic social media.
See it in Action
- USAToday.com home page, section fronts and article pages using SiteLife and BlogBurst
- Additional information and screenshots
- MyDesert.com Home Page
- Tenessean.com Home Page
News
- MediaPost: USAToday.com Registrations Up 380% Since Makeover
- Media Post: USAToday Relaunches Web Site As News-Driven Social Network
- Press Release: USAToday Taps Pluck Social Media Technologies to Create Conversations Around News
Learn More
To learn how Pluck social media products can increase your site traffic, revenue and customer loyalty, request a sales consultation now.
