Customer Profile: McClatchy
Overview
Anchored by a history dating back to 1857, The McClatchy Company is now one of the largest newspaper publishers in the United States, with 30 daily newspapers in 29 markets.
Deployment Details
With a corporate strategy that mandates a focus on fast-growing markets, McClatchy's newspaper sites are a strong fit for the growth potential provided by social media. Recognizing the importance of social media tools across its properties, in 2008 McClatchy selected Pluck as a key enterprise partner across its network of properties.

