Main Content
Customer Profile: McGraw-Hill
Key Web Properties
- Construction.com
- Architectural Record
- AviationWeek
Overview
The McGraw-Hill Information & Media Group publications provide the information and insight professionals in business and government need to remain competitive in their fields and in the global economy.
Deployment Details
McGraw-Hill initially enlisted Pluck in 2006 to drive a strategy development project focusing on social media and audience interaction. This consultative engagement covered the full scope of strategic and planning considerations, culminating in an enterprise partnership. Initially focusing on Business Information Group properties which cover the aviation and construction industries, McGraw-Hill has licensed Pluck's complete SiteLife social media platform and BlogBurst.
The company will also roll out SiteLife on JDPower.com, enriching J.D. Power's unsurpassed consumer information website with a range of social networking and audience participation capabilities.
See it in Action
- SiteLife Photos on Architectural Record
- SiteLife Forums on Construction.com
- BlogBurst on Architectural Record
- BlogBurst on AviationWeek
Learn More
To learn how Pluck social media products can increase your site traffic, revenue and customer loyalty, request a sales consultation now.
