Customer Profile: Major League Baseball
Overview
With tens of millions of devoted fans across the country eager to support their favorite teams enthusiastically on a daily basis, Major League Baseball is a perfect fit for social media.
Deployment Details
Recognizing the potential of giving their fans a voice, MLB selected Pluck to power social media elements on MLB.com, and rolled out core SiteLife features on the site in 2008. With SiteLife Comments, fans can contribute comments to articles and contribute a valuable dialogue to enhance MLB's editorial content.
