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Integrated Social Media for Publishers, Retailers and Brands

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Customer Profile: Major League Baseball – MLB.com

Overview

With tens of millions of devoted fans across the country eager to support their favorite teams enthusiastically on a daily basis, Major League Baseball is a perfect fit for social media.

Deployment Details

Recognizing the potential of giving their fans a voice, the MLB selected Pluck to power social media elements on MLB.com, and rolled out core SiteLife features on the site in 2008. With SiteLife Comments, fans can contribute comments to articles and contribute a valuable dialogue to enhance MLB's editorial content.

See it in Action

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