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Press Release
For Immediate Release:
New "Perch" Feature from Pluck Simplifies Shopping on eBay and Amazon.com
Unique Persistent Search Capability Transforms the Web Browser into a Powerful Personal Shopping Assistant
AUSTIN, Texas — November 16, 2004 — Pluck™ Corp. today unveiled the new Pluck Perch™ feature for its web browser companion application that makes it easier for people to shop on eBay and Amazon.com. The new feature, which works much like an RSS reader does for news, allows individuals to set up folders that regularly search for products and update shoppers about the availability and price changes for items they're looking to purchase. This helps users find the best deals on exactly what they need, without having to continuously visit the sites to repeat searches.
Currently, when users are looking for items on eBay and Amazon, they often must visit the sites multiple times and conduct the same research over and over again. With Pluck Perch, searches run automatically in the background. When an item of interest is found, a link to the item's web page plus pertinent product shopping information is pulled into a folder and the user is alerted. When the Perch detects new product offers or price changes the information is updated and highlighted. The user can then easily sort and filter the results to make quicker purchase decisions.
"More than 43 million people shop on eBay and Amazon.com every week and this holiday season that number is expected to skyrocket," said Dave Panos co-founder and CEO of Pluck. "As everyone knows, finding the hottest holiday items can be challenging. But with Pluck Perch, it's like having your own personal web shopping assistant always on the lookout for items you want, making the whole process much easier."
Pluck is a free web browser companion application that greatly improves the way users search, retrieve, organize and share information found online. Using Pluck's full range of capabilities, including the new Perch feature, eBay and Amazon.com enthusiasts can now get more from their online experience by using Pluck to:
- Continuously retrieve new item listings. Pluck regularly scans eBay and Amazon.com marketplaces for items of interest. When items are found, a user is quickly notified and item summaries are automatically pulled into custom folders. With just one-click, the user can visit the item's web page on eBay or Amazon.com to make the purchase.
- Interactively slice-and-dice hundreds of listings in a single window. Users can search, sort and filter Perch results and view them in a "double-pane view," similar to what a user sees in Microsoft Outlook when the preview pane is activated. In addition, new and updated items are highlighted, making reviewing Perch results easier. Users can instantly sort hundreds of results by bid count, price, manufacturer and other shopping criteria. Filters can also be applied to further pinpoint items of interest.
- Collaboratively review listings. Pluck allows users to create shared "active" folders and invite family members or friends to view and add eBay and Amazon.com item listings and comments. This feature is perfect for creating and sharing "wish-lists." It's also helpful for collaborative purchases on big-ticket items, such as automobiles, computers and electronics.
The Pluck Perch feature is included in the newest version of the Pluck web browser companion application. Pluck Perch supports eBay, Amazon.com, Google, and MoreOver searches. Pluck, which integrates with Microsoft Internet Explorer, is available for free and can be downloaded from www.pluck.com or http://www.ebay.com/advancedsolutions/. Pluck Corp. is an eBay Certified Developer and an Amazon.com Associate Partner.
About Pluck Corp.
Pluck Corporation offers a free web browser companion that greatly improves the way people find, organize and share web information. Pluck makes online interaction easier for those who embrace the digital lifestyle and rely on the Web and sites like Amazon.com, eBay and Google, to research, shop and share.
Pluck is currently used by tens of thousands around the world and is available for free at www.pluck.com. Pluck Corp. is a privately held company based in Austin, Texas with funding from Austin Ventures and Mayfield.
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Pluck is a trademark of Pluck Corp. All other company and product names mentioned are used only for identification and may be trademarks or registered trademarks of their respective companies.
Media Contacts:
Heidi Johnson
heidi.johnson@virtualprdirector.com
(512) 797-4054
Karl Scholz
karl.scholz@virtualprdirector.com
(512) 970-2125