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Pluck's social media platform is only one element of a larger offering that has demonstrated its value to the world's largest publishing, media and entertainment, retail and consumer brand organizations. Content brings eyeballs. Engaging content and experiences keep visitors coming back. Social media applications provide the engine for more content, for additional site "stickiness" through visitor interactions, and – uniquely with Pluck – for valuable connections out to other social destinations on the Web.

Pluck-driven social experiences are integrated directly into the core site experiences of over 400 leading digital destinations. That level of integration results in measurable increases in engagement metrics, page views, and monetization.

Pluck 4 is the industry-leading social media technology platform for publishers, brands and retailers.  Through an offering recognized by Forrester as the broadest feature set in the industry – and home of the first and only social application server – the Pluck platform provides integrated social media solutions that drive traffic, engagement and monetization. 

Pluck 4 consists of applications, managers, and the Social Application Server's components and services.

The Pluck 4 Social Application Server

The core components of the social application server and its core and extended services power reach, scale, speed and flexibility. 

Applications

The eight core social applications are where users interact with each other and the Pluck system.

Management Tools

Three core management interfaces where businesses oversee their Pluck-powered communities.  

Services

A range of core and extended software services enabling customers to create rich and differentiated social experiences on their sites.


Brands with large content Web sites, such as media companies, should look at Pluck as a vendor to quickly add social features to existing content.

The Forrester Wave™: Community Platforms, Q1 2009