About Us

Pluck is a product of Demand Media’s Social Solutions Group. Our offices are in the old Austin Opera House, just off of South Congress in Austin TX. We build and support the industry’s most comprehensive and versatile community technology in a building once owned by Willie Nelson, where musical legends like Bonnie Raitt, Elvis Costello, Taj Mahal, Ray Charles, Waylon Jennings, and of course, Stevie Ray Vaughn, have performed. The building’s spirit of impeccable harmony, joyful jamming, and just plain good times touches every one of us, and makes for an extraordinary, creative work environment.

About Pluck

Pluck is an integrated community platform for retailers, brands and publishers.

Pluck powers community for more than 600 market leaders, including AARP, Canadian Broadcasting Corporation, Kraft Foods, Nestlé, the NFL, Redbox, Sky News, Target and Whole Foods Market. Pluck gives these organizations everything they need to build unique social experiences that help them achieve their online business objectives. While no two Pluck communities are the same, our platform and the solutions it supports help our customers to grow their audience, accelerate product sales and foster enduring customer loyalty.

Pluck has been recognized for its breadth and depth of features. While minimal Web development skills are required to integrate Pluck into your existing website, mobile channels or Facebook page, we make our entire platform available to developers through our standardized programmatic interfaces. Your team can take advantage of this openness to simply change the appearance or behavior of out-of-the-box Pluck features, or create an entirely new community application that we never envisioned.

About Demand Media

Demand Media, Inc. (NYSE: DMD) is a leading digital media company that informs and entertains one of the internet’s largest audiences, helps advertisers find innovative ways to engage with their customers and enables publishers to expand their online presence. More than 100 million people visit our websites every month to find what they need to help manage all of the little moments that make up their day. We are Demand Media, and we create content for real life. Come say hello: http://www.demandmedia.com/

Demand Media Executive Team