Please wait while we process your request.
Please wait while we process your request
Please wait while we retrieve the user's information
Your bio is currently empty. Now is a great time to fill in your profile.
This profile is private.
This profile is only shared with friends.
This profile is under review.
We were unable to request friendship with this user.
We were unable to request friendship with this user. Are you logged in?
Your friendship request has been sent to this user.
We were unable to terminate friendship with this user.
We were unable to terminate friendship with this user. Are you logged in?
You are no longer friends with this user.
We were unable to ignore this user.
We were unable to ignore this user. Are you logged in?
This user is now ignored.
We were unable to stop ignoring this user.
We were unable to stop ignoring this user. Are you logged in?
This user is no longer ignored.
We encountered a problem recommending this user.
You have recommended this user.
This blog post is hidden because you have chosen to ignore don roedner. Show Details
This blog post is hidden because you have submitted an abuse report against it. Show Details
If you've been following this blog you know that we've been serving up a series of posts in the iStrategy Blog about the role of Trust in Social Commerce. In the third installment we focus on the influence of Trust on the Conversion stage of the Social Commerce cycle.
Conversion, obviously, is at the heart of Social Commerce, and anything that offers a possibility of improving conversion rates is worth exploring. In our latest post we talk about some particular Social Commerce features that in our experience do influence Conversion.
Not surprisingly, we recommend that you integrate Product Reviews into your product pages. But as influential as Reviews have been historically, even they can benefit from an injection of Trust in ways that we discuss in the iStrategy post. And beyond Reviews are a number of other enhancements you can make to your Social Commerce experience that make it more trustworthy.
As I've noted before, this blog series is an element of our Platinum Sponsorship of iStrategy London, a premier conference for digital marketing executives. And as a reminder, Steve Semelsberger, Senior Vice President and General Manager of Demand Media's Social Products Group, will be leading a MasterClass on Trusted Social Commerce at iStrategy (26 - 27 November).
Trust is incredibly important to Social Commerce. If you have thoughts you want to share with us on the topic, leave us comments here or at the iStrategy blog, send us a tweet, or just drop us a line.
We're sorry, we were unable to record your recommendation at this time.
We're sorry. We are unable to delete this blog post at this time.
We're sorry. We are unable to block this blog post at this time.
We're sorry. We are unable to unblock this blog post at this time.
Please wait while we file your abuse report.
We're sorry. We were unable to report abuse at this time.
We limit the number of reactions an individual user can submit over a given period for quality reasons. You have currently reached that limit. Please try resubmitting your abuse report again later.
Comment is too long. Enter 500 characters or less.Send Cancel
Please wait while we send the email.
You may send this to 5 e-mail addresses. Please separate each address with a space.
vote upvotes up
vote downvotes down